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Renegade Network Marketer - Is Lead Generation Online A Scam?
Category: Online Promotion
As a network marketer, leads are the lifeblood of your business and if you're not generating them, then your business will suffer.
Many network marketers turn to buying leads and wasting precious dollars on prospects who have no desire to hear their pitch. Truth is, you are better off sticking with a names list because at least your friends and relatives will give you an ear.
Lead Generation Online
Network Marketing is moving into a new era. The concept of lead generation online is new to most network marketers and reality is, it should be your main lead generation resource.
Ann Sieg spoke about creating a cash machine with your network marketing business in the Renegade Network Marketer. In short, to keep your MLM business viable and your bank balance in safe territory, means creating other sources of income for your business.
This is achieved through marketing online and introducing affiliate marketing into your business. An MLM business takes a long time to go from inception to profit but generating cash on the front end through other viable methods can be easily achieved by using the vast resources of the internet.
Attracting targeted prospects should be your only aim. Forget about the hit and miss reality of a names list and buying leads; they will only serve to send you broke and affect your mentality.
Using lead generation online means you can put your marketing on autopilot. For example, using article marketing to promote your business is a great starting point. Imagine writing fifty articles on the subject of network marketing and home business and having them published online.
You've in actual fact created an automatic downline of affiliates in your articles which will be read by thousands of people looking for network marketing information and a good percentage of them will find their way to your website or blog.
It's like creating your own team of salespeople who will be promoting your offer not just for a day, week or month but for years.
That's the kind of marketing on autopilot you need to achieve and yet, it's just a small fraction of using the power of the internet to grow your network marketing business.