Google Webmaster Help - Accordng to Web Hosting Provider

You want Google to love your website. This search engine alone accounts for 46% of all searches so when you consider that there are virtually thousands of search engines (granted, many topic specific), controlling a 46% share of all search engine users makes you “the cat that everybody’s rapping ‘bout.” And they are.

The webmaster community and Google don’t always get along and that’s understandable. For most webmasters, Google is a prime source of site traffic but if there are too many obstacles to Google success, of course there’s going to be feuding between search engine and those professionals who rely on search engines for their livelihoods. Every time Google tweaks an algorithm, some sites gain, some lose ground – and the reasons are rarely clear.

So, Google put together Webmaster Central, a blog for site owners to post gripes, offer suggestions, identify glitches and otherwise interact with the people behind the search engine - web hosting provider explains. (We can only assume there are people behind Google. Verifiable proof is slow in coming. The entire company could be bot-run for all we know.)
The Google Webmaster Blog and You

Google knows it must keep site owners happy and who or whatever is running the company recognizes the need to interact with professional SEOs, SEMs, coders, designers, graphic artists and every new technology that takes a giant leap forward such as remote site syndication (RSS) that changed the way information was distributed over a weekend.

So, this is where you go to ask questions and get answers from other site owners. Google answers. From regular users like you – the owner of a small, once active site that has mysteriously disappeared from Google SERPs overnight. What happened? And how are you going to pay the rent if your e-store has disappeared from Google’s ever-expanding index?

Posting to the Webmaster Central Blog is a good place to go for quick answers from real people. And that usually means you’ll get an answer you can actually understand rather than an earful of techno-babble from some chip head.

This is also the place where Google introduces new features for webmasters. Just a while back. Google let loose improvements to iGoogle Gadgets for Webmaster Tools.

Here’s how the Googlistas explain it: “After our initial release, we saw clear interest in the gadgets, and plenty of suggestions for improvement. So we've spent the past several weeks working on various areas. The biggest improvements are probably for those of you with more than one site: when you add a new tab of gadgets, your gadgets will now default to the site you were viewing when you added them to your iGoogle page. Additionally, gadgets now retain settings as a group, so if you change the site for any gadget in a group, the next time you refresh that page, all the gadgets will show data for that site. And gadgets now resize dynamically, so they take up less room.”��

Functionality has also been improved with the addition of Top Search Queries for your site, very helpful in refining a keyword list. “The data from the Top Search Queries allows you to quickly pinpoint what searches your site appears for and which of those searches are resulting in clicks,” according to Google.

Other new features that improve site performance analysis include a smart, geo-targeting function. This enables you to create several site skins for regions around the world if you choose. This geo-targeting gadget also produces a map overlay of where your visitors are coming from – right down to street level if you’re only seeking local business or referrals. Your site may be hot in Australia but bombing in the UK. There’s got to be a reason. This Google gadget helps isolate what’s working where, by region, with incredible specificity.

And if you’d like Google’s opinion of your numbers and your conclusions, click on Analytics Help Center for a ton of Google-centric info. All good in determining what Google likes and dislikes about your site.

Another tool from Google is the URL Remover. You log on to your administrator’s console over coffee and scan through your stats for the overnight, and you discover that your “Content by Title” section – a back office only function – has been inadvertently Googled, indexed and displayed on Google SERPs, giving anyone (including competitors) more than a quick peek at your business. They can read everything because it’s been spidered and indexed.

Using the new URL Removal Tool, you can quickly remove those private pages from Google’s index and tell spiders that this information is off limits as in DO NOT SPIDER.

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